Influenced by the music, culture and progressive food movement of Austin, Rhythm Superfoods has emerged as a young, hip and fresh-thinking pioneer offering “superfood” and “raw” crunchy snacks that are just as good for you as they are good to your taste buds.
Combining the company’s strong Texas roots and a passion for good food, the brand has consumers fleeing from fried and fatty comfort foods, and much like them, dancing in the direction of lean, clean and health-promoting snacks.
In just under two years, Rhythm Superfoods has quickly become one of the most sought-after lines of nutritious snack foods in stores today. Its unique offerings – an assortment of raw, vegan, gluten-free and dairy-free Kale Chips and Sweet Potato Chips, with more goodies in the works – has already been placed in hundreds of stores and into the hands of thousands of consumers, all while continuing to maintain its homegrown roots and Austin hospitality.
Rhythm Superfoods was created in 2009, and it became among the first of its kind to produce great-tasting, nutritionally dense superfood snacks that supermarkets were lacking and looking for.
Company co-founder Keith Wahrer, a health enthusiast with 16 years of professional culinary experience in vegetarian, vegan and raw foods who is also a co-founder of Daily Juice in Austin, spent countless hours in his kitchen experimenting with raw superfood recipes that tasted great while also promoting energy and well-being. He used locally grown and organic “miracle” foods (no chemicals, preservatives or genetic modifications) combined with savory, hand-crafted, vegetable-only sauces and seasonings to create an equal combination of rich nutrients and taste.
After perfecting an ingenious “air cooking” method in which these wholesome vegetables were neither baked nor fried, but rather air-crisped at low temperatures, Wahrer produced an irresistible and flavorful food in the form of America’s favorite healthy snack chips.
The journey began for Rhythm Superfoods once Wahrer joined fellow Austin entrepreneurs Scott Jensen (Stubb’s BBQ co-founder and former CEO), Clayton Christopher and David Smith (founders of Sweet Leaf Tea). Together, these like-minded individuals formed a nutritional powerhouse that could not be stopped.
“Healthy eating has never been so popular,” said Jensen, who serves as co-founder and CEO for Rhythm Superfoods. “And with more and more people making the switch to organic, good-for-you foods, we wanted to create a snack that could just as easily be enjoyed by someone who has been eating raw foods for years as it could for someone trying a vegetable chip for the very first time. It is possible to eat something that both tastes good and is good for you. It just has to be done in the right way, and that’s just what Rhythm Superfoods has done.”
Throughout its journey, Rhythm Superfoods has remained dedicated to providing the highest-quality foods to its customers. It obtained organic certification earlier this year for its entire product line and now places the official USDA Organic Seal on all packaging.
Another reason for its legion of loyal fans is the brand’s goal of providing nutrition at an affordable price, with each hearty and satisfying bag of Rhythm Superfoods Kale Chips retailing for just $5.99 and the Sweet Potato Chips for $2.99.
Upon hitting store shelves, Rhythm Superfoods’ chips became an instant success, offering consumers a way to enjoy snacking that’s healthy, nutritious and guilt-free. Today, the line of snack foods is sold in supermarkets and health food stores nationwide from Kroger and Ralph’s to Whole Foods and even online at Amazon.com.
With flavors like Kool Ranch, Zesty Nacho and Texas BBQ, consumers can’t help but gravitate toward a bag of these snacks.
So what’s up next for the pioneering Austin company? Rhythm Superfoods plans to expand its offerings of healthy delectables with crackers, bars and much more.
For more information on Rhythm Superfoods and its line of nutritious and delicious snack foods, please visit www.rhythmsuperfoods.com, or call 512-441-5667.
